Back in March, Canadian yoga-wear company Lululemon Athletica recalled 17 percent of their black, stretchy yoga pants as customers had been complaining about the material being so thin that they were see-through, and in a recent interview with Bloomberg TV, company founder Chip Wilson and his wife placed the blame on women's bodies.
"Frankly, some women’s bodies just don’t actually work," Wilson told the station on Tuesday, Nov. 5, referring to the styles of pants made with Luon, a nylon-and-lycra-blend fabric. "It’s really about the rubbing through the thighs, how much pressure is there over a period of time and how they much they use [the pants]."
When Bloomberg TV host Trish Regan got direct and asked him, "Interesting, not every woman can wear a Lululemon yoga pant?" he responded, "No, I think they can. I just think it’s how you use it."
Not long after the recall, which involved refunding all customers who had purchased the see-through pants, which reportedly cost the company around $20 million and tarnished their reputation, company CEO Christine Day announced that she would step down from her position after over five years, according to the Daily Mail.
Lululemon has since been developing a new version of their famous fabric, which according to lead yoga-wear designer Antonia, "involved a lot of people to develop" and took "over two-and-a-half years" to create.
"In the testing of the product there's probably 13 to 15 tests that go on," Joan, Vice President of the company's global product quality, said in a new company video that demonstrates the thickness of the "evolved" fabric. "Every single lot of the fabric is tested before it leaves the mill."
