Europe's largest airline, Lufthansa expands its international affiliate program in the Nordics, Austria, Switzerland and Germany under the supervision of Tradedoubler, reports Breaking Travel News.
Tradedoubler is a performance-based marketing community that brings together companies and developers delivering a profitable growth. Tradedoubler has worked with Lufthansa to manage affiliate programs in the U.K. Portugal, Spain, Italy and Poland and the success of which led to the extension of international relationship with Lufthansa. Metaapes' recommendation to choose Tradedoubler to expand the airline's affiliate program was based on its long term partnership and dedication.
"We have a long and successful partnership with Tradedoubler and so when Lufthansa asked us to expand its international affiliate programme, Tradedoubler was our first choice," said Julius Ewig, Head of Affiliate-Marketing, metaapes, according to Breaking Travel News.
"Lufthansa is a global airline, with powerful roots in its home market of Germany," said Thorsten Asmussen, Manager Online Sales and Mobile Services, Lufthansa. "For the extension of our affiliate programme we needed a partner who shared our international vision, but could also offer unrivalled local knowledge and expertise."
Jon Lord, Group Director, International Sales and Client Development, Tradedoubler, expressed his gratitude for working with Lufthansa.
"Lufthansa's confidence in Tradedoubler is extremely gratifying and we're especially excited about expanding the international reach of such a prestigious client through the metaapes agency," he said in a statement. "The travel industry has always been one of our strongest sectors and this is reflected in the success we've achieved with Lufthansa to date. The combination of our unique technology platform and high quality network standards, have proven to be extremely effective in increasing sales for the airline and we look forward to repeating this in the new markets."
