Hershey's Kisses Get Major Makeover With Deluxe Brand Debut

Hershey's kisses are bigger and better than ever before. With the holidays quickly approaching, the chocolate manufacturer has decided to put a twist on its classic chocolate treat with the debut of a double-sized version of the Hershey's kiss, according to Fortune.

The new candy, called the Hershey's Kisses Deluxe, comes with a hazelnut center and rice crisps, USA Today reported. Company officials said that the double-sized treat is also the first product introduced by Hershey's in 25 years.

Hershey's is also giving the new Kisses a different appearance on the outside by wrapping them in gold foil, according to the Washington Times. They'll be packaged and sold in different-numbered quantities, ranging from three to 75. The smallest Hershey's Kisses Deluxe box will be priced at $1, while the largest will be priced at $32. The larger boxes will only be sold online.

The product was first tested in China in 2013, where it was a big hit, prompting the company to take it back to the U.S., according to USA Today.

Hershey's plans to keep the new product on the shelves through Valentine's Day, so get them while you can!

Tags
Candy, Chocolate
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