Multi-platinum artist Carly Rae Jepsen released a fun choose-your-own-adventure emoji music video on Friday, according to Market Watch.
The pop star teamed up with Interlude, a media and technology company, to launch an interactive music video for her single "Run Away with Me," Business Wire reported.
Interlude created an interactive video where viewers participate through a series of text messages and emojis to choose how the singer feels, where she travels to, and how she spends her time. Fans can guide the "Call Me Maybe" singer to ride a skateboard or go to Paris or sing karaoke, noted Market Watch.
In the re-imagined version of "Run Away with Me," Jepsen fans can use an iPhone keyboard to choose what she does next, according to Mashable. The video responds to the viewer's emotions and interests through selected emojis to text messages.
Check out one version of the video below:
Carly Rae Jepsen also tweeted about the Oct. 22 release of her breakthrough video:
