Tesla Motor’s Model S has become the newest favorite in the U.S wealthy communities.
According to Tesla Market Share in America’s Wealthiest Zip Codes from January to August 2013 published in Forbes Magazine, Tesla’s market share in the richest cities resulted to double digits. An analyst in Edmunds.com was surprised to see this.
Jessica Caldwell, the analysts, said in her article in Edmunds.com, “I was curious how this wealth affected Tesla ownership, as that car has become the undisputed darling of the Silicon Valley set. What I found was surprising - I expected to see good numbers in California but I wasn't expecting to see double-digit market share in several wealthy West Coast areas.”
Among those richest cities in America, eight listed Tesla’s Model S as the most popular vehicle.
In Atherton, Calif., the richest city in the U.S according to the business magazine, where the mean home price is $6.7 million, the hybrid car has earned a 15 percent market share. In Los Altos Hills, Calif., the second richest, the market share amounted to 11.9 percent.
The results show a really positive feedback for Elon Musk’s automotive company. However, though the sales spiked in most of the richest cities in California, its sales in New York is not as pleasing.
In the list of the Best Selling Models in America’s Wealthiest Cities, the richest New Yorkers still prefer Mercedes-Benz GL-Class or E-Class.
Experts warn that having a Tesla hybrid car, one must have to think really hard because with the all-electric car, users will need to reassemble their home parking spaces to be able to juice it up and also when on the road, they must think of ways on how to fill it up.
Caldwell said in her article in Edmunds.com, “Influential people set trends while the mainstream aspires to follow. She added, “Additionally, with the proclivity of tech geek being chic, the Silicon Valley area will set trends faster than traditional high-income markets like New York that have roots in (highly vilified) banking. While Millennials were protesting against and occupying Wall Street, Silicon Valley remains a land of post-recession opportunity.”
“So, as Tesla increases the number of models on offer and price points, it could find itself in demand by more than just those in these wealthy enclaves. After all, most luxury car companies find the most volume in their entry-level vehicles,” she said.
