Just a few days after the official release of the iPad Air, it has already overtaken its predecessor. New data from mobile-app analytics firm Fiksu suggests that early adoption of the tablet is around five times higher than it was with the fourty-generation iPad, which launched last year.
The company tracks this data by seeing how many iOS devices are using its client apps on an hourly basis. The iPad Air usage (0.75 percent of Fiksu apps) was roughly five times higher than that of the iPad 4 (0.14 percent) just three days after launch. This goes along with other reports of the iPad Air's popularity from AT&T. The wireless carrier has revealed that it has experienced a significant increase in activations compared to last year's launch of the iPad 4 and iPad mini, according to Mashable
"iPad activations on AT&T increased more than 200% over the past three days compared to last year's launch weekend ..." said CEO of AT&T Mobility Ralph de la Vega in a statement.
It's worth noting that the numbers are not a sure sign of strong iPad Air sales. Last year's iPad 4 figure may have been skewed by a staggered release. At the time, Apple launched th WiFi only model first before unleashing the cellular version of the device almost two weeks later. This could have caused the numbers to be lower or at least make the iPad Air numbers look significantly bigger.
Still, this is not to say that the iPad Air isn't experiencing bad sales. Although Apple has been closed lipped about the numbers thus far, de la Vega attributes the increased activations not to the release date but the super fast 64-bit A7 processor.
Nothing will be known for sure until the company releases numbers showing how well the device did in sales for this quarter. In the mean time you can check out this video below comparing the new iPad to all of its predecessors, also courtesy of Mashable.
