A Beyoncé clothing line is officially here, and the Internet doesn't know how to handle it.
In true Queen Bey fashion, the 34-year-old singer has launched her very own, and completely original, fashion line called Ivy Park. The line will be available at Topshop, Net-a-Porter and Nordstrom starting April 14, and judging from the promo video, the designs are obviously flawless.
"I would wake up in the morning and my dad would come knocking on my door and tell me it's time to go running," Beyonce says in the video, in which she's sporting several designs from the new line. "I remember wanting to stop but I would push myself to keep going. It taught me discipline and I would think about my dreams. I would think about the sacrifices my parents made for me. I would think about my little sister and how I was her hero. I would look at the beauty around me-the sunshine through the trees. I would keep breathing."
As for the name, she explains that the park is the one place that she always goes back to and the place that she goes to to conquer her fears. That park is the place that she goes before hitting the stage, and it's the same place she went to before she gave birth to her daughter Blue Ivy, who makes a cameo in the video, because she feels it gives her strength.
"The park became a state of mind," she explains. "The park is what made me who I am."
The 200-piece collection includes workout pants, sports bras, body suits, shorts, sweatshirts, headbands and several other items with the words "IVY PARK" printed across them.
"Ivy Park is merging fashion-led design with technical innovation, creating a new kind of performance wear: modern essentials for both on and off the field," the official website reads.
The superstar appears on the latest cover of Elle to promote the new line with an exclusive interview.
"In a rare in-depth interview @beyonce talks exclusively to ELLE about freedom, feminism, how her fashion line, @weareivypark, helps women love their bodies, and more," Elle wrote on Instagram. The issue will hit newstands on April 6.
A photo posted by ELLE UK (@elleuk) on Mar 31, 2016 at 8:04am PDT
