Samsung and LG are pushing up the ante in the television market by bringing in the latest, like flexible, bigger and advanced TVs, much earlier than expected.
Television technology is improving by the day, thank to the increasingly competitive race between the TV-makers. The technology has evolved from standard definition to high definition and moved beyond to LED, 3D and now ultra-high definition with OLED technology. The wide variety of technology in the market now offers myriad choices to consumers. Samsung and LG introduced the world to flexible displays in UHD television at Las Vegas.
The competition between the two South Korean giants is intense. After showing off the monstrous 105-inch Curved UHD4K TV at CES 2014, Samsung and LG flaunted a prototype of a flexible UHD TV. The new technology integrated in the TV changes shape with the press of a button.
Samsung showed off its 85-inch bendable UHD LED TV and Executive VP of Samsung Electronics America, Joe Stinziano, demonstrated the bendable feature by pressing a button. The television switches between straight and curved state.
LG also announced its own version of bendable UHD TV, but in a smaller screen size. The LG 77-inch UHD OLED TV model is also a prototype for the new bendable display technology, which means it will take some time before hitting the mainstream.
LG's gigantic 105-inch UHD TV has a resolution equivalent to 5K. This is a promising step ahead to improve technology in the entertainment sector.
The curved display technology is slowly gaining ground among consumers and manufacturers. The technology was also integrated in smartphones, which was first showed off in Samsung Galaxy Round and then in LG G-Flex in October last year.
