As predicted, YouTube announced they will be offering a paid subscription services for programming such as "Sesame Street," Ultimate Fighting Championship and Jim Henson Family TV, The Los Angeles Times reports.
Monthly subscription fees start at 99 cents and includes 30 paid channels, according to The Los Angeles Times. The new service fee comes in response to the video website's incentive to offer more content and a way to reimburse video producers.
Google purchase YouTube for $1.65 billion in stock in 2006, according to billboardbiz.com. YouTube subscribers would pay for the new services the same way Google apps are purchased - with Google Wallet.
The Sesame Street Channel will offer full episodes while the UFC Channel will show individual fights, The Times says. Other paid channels include Recipe.TV and TNA Wrestling. In the future, other video producers featured on the channel will have the option to opt in to the paid programming.
The video giant has given indications over the last year that it was pursuing an avenue for paid content. The official announcement for the first round of subscription channels came Thursday.
"This is really just the beginning," Malik Ducard, YouTube's director of content partnerships, told The Los Angeles Times. "We'll also be rolling out more paid channels in the coming weeks."
