No matter how much the chairman and CEO of WWE is used to taking a beating, nothing could have prepared him for the $350 million loss he faced in a span of 24 hours, the Post Game reported.
A third of Vince McMahon's fortune went down the drain last week, according to Forbes.
Lack of confidence in WWE's new online streaming network and a somewhat lackluster new TV deal were two of the strongest factors in the loss of his fortune.
The new online streaming network has only picked up 700,000 subscribers since launching, and WWE said it expects the network to lose between $45 million and $52 million this year.
"The new TV deal, while still impressive, is far smaller than what some investors thought," the Post Game reported. "WWE's contract with NBCUniversal to keep its hit shows 'Raw' and 'Smackdown' is worth around $150 million annually, which is half or one third of what many initially thought it would earn."
"Together, the weak performance of the online streaming network and Thursday night's announcement of the new TV deal led WWE's stock to drop $8.86 (from $20.13 to $11.27)."
"We were a little disappointed with our NBCU deal," McMahon said during his first conference call with analysts to discuss the deal on Monday. "Whether we failed or not, I'm not certain."
McMohan, whose net worth peaked at $1.6 billion in March, faced a huge loss after the drop.
Following that, "shares dropped 29 percent the week after WWE announced its new online streaming network had only 667,000 subscribers, taking a $325 million chunk out of McMahon's fortune," Forbes reported.
Another $350 million were wiped out after the stock took another big hit, reducing nearly a third of his value.
A lack of confidence in the product and falling shares have dropped his fortune to an estimated $750 million, the Post Game reported.
