Chuck E. Cheese will be testing the virtual reality headset Oculus Rift as part of the family restaurant chain's birthday packages.
The headset will be used with the restaurant's Ticket Blaster Game, which asks kids to pick as many game tickets as they can in a limited amount of time, according to PC Magazine.
Chuck E. Cheese released the Oculus Rift on Tuesday at the Montfort Drive store in Dallas, Texas. The chain is looking to expand the device to 15 other locations in Dallas, six in Orlando, and eight in San Diego.
The test is set to run for six weeks, TIME reported.
"Kids today have unprecedented access to game consoles and tablets," said Roger Cardinale, president of CEC Entertainment, which owns Chuck E. Cheese. "Our challenge is to deliver an experience not available at home, and there is no doubt virtual reality does just that. Oculus Rift technology is the next frontier in the gaming industry, and we're thrilled to be able to say it's part of the Chuck E. Cheese's lineup."
Facebook recently bought Oculus Rift for $2 billion, PC Magazine reported.
Mark Zuckerberg, CEO of Facebook, said the social network made the purchase in order to bring virtual reality to all areas of the website.
The restaurant is collaborating with the Dallas-based studio Reel FX for the testing. The studio is responsible for the redesign of the Chuck E. Cheese's famous mouse mascot, Polygon reported.
"We believe that virtual reality eventually will be as popular as our handheld devices," said Dale Carman, founder and executive creative director of Reel FX. "It's a game-changer, and we're investing incredible time and talent into developing content for the Oculus Rift."
Chuck E. Cheese is among the many who are experimenting with the Oculus Rift, PC Magazine reported.
The headset was used by film makers at this year's Tribeca Film Festival in order to make more immersive versions of their movies.
