A new scientific method matches up potential happy couples using information on their DNA.
The company, dubbed Instant Chemistry, was founded by geneticist Sara Seabrooke and her husband Ron Gonzalez, a psychologist and neuroscientist, ABC reported. The couple said they were inspired to create the technology by how many marriages tend to fall apart.
"If we can help reduce those divorce rates by helping couples learn more about themselves [and] really have that insight that you would take ... 10 to 15 years to get and you could have it today, you can imagine that that could help ease a lot of relationship tensions," Gonzalez told ABC.
The test looks at immune system genes, people who have more differences between these genes will most likely find each other more attractive. This phenomenon ties into human adaptation.
"If you have two people come together with very different immune systems and they have a child, the child is getting immune system genes from both the mother and the father," Seabrooke said. "The more diverse those genes are, the more chance the child has of withstanding different pathogens or infections than if their immune systems were similar between both parents."
Instant Chemistry also looks at the serotonin in a transporter gene, which determines human personality and mood tendencies. This allows the researchers to determine how people will deal with a conflicted situation, making it easier to determine compatibility.
For $199 couples can get an Instant Chemistry kit delivered to their house, about 200 kits have been sold across the globe. The company has also partnered with matchmaking services such as Agape Match and Singld Out.
Some are skeptical of the method's effectiveness. Researchers have also questioned the method because couples will inevitably have differences in their immune system genes. Despite these criticisms the company believes they have the ability to help match up compatible couples.
"Scientific research has shown that relationship markers - a combination of genetics and psychology - strongly affect who we are attracted to and how successful our relationships are," Instant Chemistry stated on their website.
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