Activision said Wednesday that its new video game "Destiny" has made over $325 million in sales in the first five days of its release.
The MMO/shooter debuted on Sept. 9th for the Xbox One, PlayStation 4, Xbox 360 and PlayStation 3, and focuses on super-powered soldiers battling aliens throughout space, according to CNET.
While "Destiny" is not bringing in as great sales results as "Grand Theft Auto V," which was released last year, or Activision's "Call of Duty" titles, there is still a chance for the game to break records.
"We believe the $325 million figure represents approximately 5 million units at a blended retail sales price of $65, making it one of the fastest-selling games of all time and likely the best-selling new intellectual property of all time," said Michael Pachter, analyst at Wedbush Securities.
"GTA V" pulled in close to $800 million on the first day and $1 billion of revenue in only three days on just the PS3 and Xbox 360, while "Call of Duty: Ghosts" made $1 billion of revenue in only one day, PCWorld reported.
Engagement with "Destiny" is also reportedly high, with Eric Hirshberg, chief executive of Activision Publishing, saying that the game has been played for over 100 million hours in the first week.
"That's on par with the engagement levels of our most popular 'Call of Duty' games, which obviously is an industry leader," Hirshberg said.
Reviews, however, have not been matching the hype, with aggregation site Metacritic giving the game a score of around 78 out of 100 for a lackluster storyline, lack of depth, and repetitive gameplay, CNET reported.
Activision looks to make up for low reviews with high sales and support from gamers.
"The mediocre [review] score is likely going to be an impediment to significant sales going forward," Pachter said, "although we believe that solid marketing support, strong buzz from the gamer community, and record-breaking sales of next generation consoles should be a driver for sell-through of all 10 million units shipped this year."
Wednesday's announcement follows Activision's pledge to invest $500 million throughout its 10-year deal with "Halo" creator Bungie to release exciting games for fans.
