Pepsi True Coming Only To Amazon Mid-October

Pepsi is selling their new flagship soda, Pepsi True, in 24-packs exclusively on Amazon beginning in mid-October.

Pepsi True is yet another way the beverage company is trying to market healthier drinks.

Earlier this year, The Associated Press reported that Coca-Cola, a Pepsi competitor, were seeing a decrease in profits in their fourth-quarter. The sales drop appeared to be directly tied to America shying away from unhealthy sodas.

Pepsi True is an attempt to make a soda that will be healthier than competing sodas.

The new soda will have 30 percent fewer calories and be sweetened with a mix of sugar and stevia-leaf extract - a natural sweetener with no calories, reports AZ Central.

This is not the first Pepsi drink to be sweetened with stevia. Sobe Lifewater, which was released in 2008, also contained the natural sweetener.

Stevia is one way soda companies, including Coca-Cola, naturally sweeten their sodas. However, stevia has a bitter aftertaste, which is why it's not completely replacing sugar in the drinks.

Pepsi is following Coca-Cola in the new trend where sodas are being sold online.

Coca-Cola recently began selling Surge, a sugar-filled soda popular in the 1990s, only on Amazon in mid-September, reports CNET.

Tags
Pepsi, Amazon, Online, Online shopping, Soda
Real Time Analytics