Country artist and Army veteran Craig Morgan is doing his part to make sure American men and women in uniform returning home for the holidays are greeted with a sweet taste of home. Morgan and MoonPie, an American favorite since 1917, is shipping over 35,000 MoonPies to USO centers across the country this week as a "thank you treat" for those troops.
MoonPie enlisted the country star to assist with a six-month social media campaign that invited MoonPie and Morgan fans to donate a free MoonPie to the troops. The USO, with their long history of supporting American troops, was the natural partner for the campaign.
Morgan, a native of Tennessee and a lifelong MoonPie fan, was featured on 250,000 MoonPie retail cartons this summer and fall and has actively promoted the campaign to his fans at concerts, during the CMA Music Festival, and online.
The singer-songwriter has been on four USO tours and has seen firsthand the sacrifices our nation's troops make as they serve. While on his USO tours, Morgan visited more than 32,000 troops in locations far from home, including Afghanistan, Guam, Iraq and Japan. "You would be amazed at what a simple taste from home means to someone who is fighting for our country," said Morgan.
"Chattanooga Bakery has demonstrated its ongoing support for our troops since WW II," said Tory Johnston, VP of Marketing at MoonPie. "Partnering with Craig Morgan and the "USO" was really perfect for this "thank you" campaign for our servicemen and women."
Morgan hits include "Bonfire," "Almost Home," "Redneck Yacht Club," "That's What I Love About Sunday," "International Harvester" and "This Ole Boy." He's recently released his new album "The Journey (Livin' Hits)" on Black River Entertainment, featuring the singles "Wake Up Lovin' You" and "We'll Come Back Around."
