Google was reported Wednesday to be working with Sprint and T-Mobile to sell wireless phone service directly to consumers.
People familiar with the move say Google has separate agreements with both carriers, each of which will have the search giant re-sell service on the carrier's networks, according to The Wall Street Journal. These agreements give Google the chance to sell wireless service under its own brand name.
The service hints at the Mountain View, Calif.-based company's interest in extending from Gmail and YouTube to provide new offerings.
If the sources are accurate, Google has a chance to grow its audience since it runs the world's largest advertisement network, the Associated Press reported.
Google Fiber already provides ultra-fast Internet and cable TV service directly to homes, but this offering is only available in parts of Kansas City, Ka., Kansas City, Mo., Austin, Texas and Provo, Utah.
The agreement with Google presents both an opportunity to make more money as well as face greater competition for both Sprint and T-Mobile, the Associated Press reported. Sprint is currently the third largest wireless carrier, while T-Mobile is the fourth largest.
The cost and launch date of the wireless service has yet to be revealed, according to the Wall Street Journal. Sources have also yet to reveal how wide the service will be provided.
Google, Sprint and T-Mobile have declined to comment on the reports.