YouTube has become the biggest video platform after 10 long years, establishing itself as the site for videos and viral images. However, despite the video streaming service's enormous traffic, it still has its haters.
The biggest critic at the moment is web entrepreneur Mark Cuban, who expressed his opinions of the company in an interview at Re/code's Code/Media conference on Wednesday. When asked about YouTube, Cuban asked the interviewer, "What have they done right?
"They tried to do subscriptions. Failed. Now they're trying again. They're trying to do music," he added.
Cuban went on to mention YouTube's initiative to pay media companies and actors and actresses to create highly produced content for the site, which was apparently a failure.
When asked why teens are drawn to the site, Cuban stated that YouTube was lucky that they had found a small thing that "worked."
"Out of sheer numbers, you're going to find something that resonates with a large audience at some point," he said, Re/code reported.
While it's possible that Cuban's analysis of the network may be accurate, it must be noted that the web entrepreneur is far from an unbiased analyst. He had attempted to launch video streaming service Broadcast.com before YouTube even hit the market and eventually sold the site to Yahoo for more than two billion dollars. However, the project was eventually closed when YouTube became the primary video provider. Cuban also has a history of being critical of Google as a business.
YouTube is considered by most analysts to be one of Google's biggest acquisitions. However, the site is still trying to figure out the best economic model for sustaining itself.
