Samsung launched a $31,000 dog kennel in the UK "tech-savvy pampered pooches."
The kennel, called the Dream Doghouse, is equipped with two indoor living areas - one for "rest and relaxation" and the other for "dining and entertainment," reported CNBC. There is also an outside astroturfed area.
There is plenty for dogs to do to keep busy at the kennel including a doggy treadmill, a hot-tub spa, a "push-to-woof" call bell, and a dog-operated snack dispenser.
"The Samsung Dream Doghouse looks sleek and modern, featuring the kind of tech the discerning dog of the future will need," Andy Griffiths, president of Samsung Electronics U.K. and Ireland, said in a news release on Wednesday. "From dogs who have social media profiles, to owners who use video calling to check on their pet while away, technology is fast becoming an integral part of everyday life."
The Dream Doghouse was built by a team of 12 designers and builders over the course of six weeks, according to the International Business Times.
Although the house seems extravagant, Samsung previously surveyed 1,500 dog owners and found that a quarter of them wanted their pets to have their own treadmill, as well as a tablet or TV.
The dog kennel was unveiled Wednesday - just one day after Samsung lost its number one spot in the global smartphone market to Apple in the fourth quarter of 2014, reported CNBC.