A young entrepreneur has created a new iPhone app "Clue" that decodes a woman's fertility cycle allowing her to have sex without the fear of getting pregnant.
Advances in science and technology go hand in hand. A young entrepreneur Ida Tin has created a new iPhone app "Clue" that decodes a woman's fertility cycle, allowing her to have sex without the fear of getting pregnant.
Tin believes that her app is the second best invention after the invention of contraceptive pills in the 1960s. Her inspiration to build the app came from her frustration at realizing that while fertility is prominent for forty years in every woman's life, there is a surprising lack of effective high-tech tools to help women really understand their fertility cycle.
"Tracking apps are the second-biggest category in health apps and are being downloaded by the million," said Tin in a press release. "We've built a second-generation app that provides accurate and scientific interpretations of a woman's individual data, and can present the information she needs to understand and take control of her fertility."
The app gathers vital information about a woman's fertility cycle and provides instant visual feedback to help plan and take control of her cycle. With the help of this application, a woman can know when she can have sex without the fear of getting pregnant. Contrarily, she can also be aware of the best opportunity for her to conceive if she's looking to get pregnant.
The app, which is available on Apple App Store has already been tested by hundreds of women globally including designers from Apple, Frog, and IDEO, reveals Mike LaVigne, former creative director at Frog Design in San Francisco and now head of user experience at Clue.
"We've consistently heard that women are tired of pink-themed tracking apps covered with flowers and butterflies," he said. Our design is for women, not girls, and is modern, clean and confident. We also have totally re-thought the calendar approach because we knew we needed something much faster."
The application is available for free and the maker clarifies that it will remain free because its business model will be based on the company's yet-to-be-launched hardware component, not the app itself.
