A Reuters/Ipsos poll revealed that 69 percent of Americans are not interested in buying Apple Watch. The majority also thinks that smartwatches, in general, are a "passing fad."
The Apple Watch will be on sale starting April 24. Apple CEO Tim Cook presented the product last Monday and showed that it can be used to check emails, listen to music, and call out. There are different versions available in different prices: the sports edition costs $349 while the 18-karat gold edition costs $17,000.
The poll was answered by 1,245 Americans between March 9 and March 13, and only half of the respondents admitted that they've seen the Apple Watch from the news.
The results showed that 25 percent of the respondents are interested in buying the watch, but a majority or 69 percent said that they are not interested. The rest haven't decided on it yet.
So why are most of the respondents not interested in the high-tech Watch? Apparently, more than half, or 52 percent, think that smartwaches are just a "passing fad," so spending a huge amount of money just to have them is not a priority.
The good news for Apple though is that 13 percent of the non-iPhone users who participated in the poll said that they are willing to buy an iPhone so that they can pair it with the Apple Watch.
In December last year, a similar survey released by UBS analyst Steven Milunovich showed that 10 percent of iPhone users are "very likely" to buy the Apple Watch in 2015. The respondents were from four countries: the United States, the U.K., China, and Italy.
Milunovich projected that Apple could sell 24 million smartwatches, or $3.4 billion worth of sales, during the first nine months following its release based on its current consumer base. The sales are expected to double by 2016 and could reach 67 million smartwatches by 2018.
Apple had not responded to request for comment on the poll.
