Actress Song Hye-Kyo features in the new Shilla Duty Free commercial. She is accompanied by "Running Man" star and "giraffe" Lee Kwang-Soo, who shows a far more charming side compared to his usual comedic roles.
Lee is always pictured in "Running Man" as a goofy character and is nicknamed the "betrayer." This time though, fans get to see his other side in Shilla Duty Free's latest commercial. Soompi reported that Lee shows more of his manly traits, highlighted by his tall posture and impressive gestures.
Shilla Duty Free, one of Korea's leading travel retail stores, is known for its unique branding ways. One of the store's innovations is its luxury spa catered to travelers in its Changi International Airport store in Singapore. Strait Times reported that the two-story luxury spa, located in the transit area of Terminal 3, is part of the store's collaboration with Changi Airport Group called Shilla Beauty Loft.
Shilla Beauty Loft is a beauty store outlet that sells products from various brands as well as spa services. The store is located in the complex's lower level, with the upper level providing spa treatment services for travelers. Its fast services are meant to serve busy travelers who are waiting for their next flight, such as a 15-minute facials and neck massage, among many others.
Shilla Duty Free contracted Song and Lee as the new face of the store to attract international customers with their global popularity. Song recently made the news regarding a sequel of the hugely-popular series "Descendants of the Suns," as she met a new team of writers for the project.
Named after an ancient kingdom in Korea, Shilla Duty Free has several domestic stores as well as in Singapore. Besides the store's Beauty Loft in Changi, the company operates stores in Seoul, Incheon, and Jeju.
Watch Shilla Duty Free's newest commercial starring the two stars below: