"Titanfall" has become the fastest selling title of 2014, helping boost Microsoft's Xbox One sales drastically in the short time it has been on store shelves.
According Gfk Chart-Track, Electronic Arts' latest tile has helped the Xbox One sales double since its launch. The last sales numbers reported by Microsoft for their Xbox One sales was about 3.5 million units, lagging behind Sony's PlayStation 4 at more than 6 million consoles sold.
"Titanfall also gives a colossal boost to Xbox One hardware sales with a huge jump of over 96 percent thanks largely to the new Titanfall bundle (including a download token of the game) accounting for over 70 percent of all Xbox One hardware sold this week," Gfk reports.
The current sales numbers have yet to be released, but they do not reflect the upcoming release of "Titanfall" for the Xbox 360 on March 25. Xbox Chief Marketing and Strategy Officer Yusuf Mehdi explained to Polygon during SXSW the launch delay for the Xbox 360 was necessary, but the developers were able to create a different, quality experience for gamers.
"I think we struck the right balance - it was Respawn, really, and the developer who struck the balance - which is, it will play great on Xbox 360," Mehdi told Polygon. "Believe me, we are thrilled about it. Xbox 360 is in, obviously, all the markets including the top 13 with Xbox One; we're in 48-plus markets for [Xbox 360]. For many markets, that will be the game. So, we've worked together to have that be a first-class experience."
"At the same time, on Xbox One you can get some of those extra features that set it apart, and there will be people who want to do that, and there will be enough encouragement to go - but it will be a great experience on Xbox 360," he added.
