'Watch Dogs' Release Date Delay Helped Massive Entertainment's 'Tom Clancy's The Division' Title: Here's Why

Ubisoft's "Watch Dogs" delay was a disappointment for fans eagerly waiting for the released of the title, but not so much for Massive Entertainment's "Tom Clancy's The Division."

In an interview with Examiner, Massive Entertainment's Managing Director David Polfeldt explained Ubisoft's commitment to quality over incurring losses would benefit the gaming studio in the long run.

"It's tremendously important for us as a developer studio, to know that the owner and the publisher are ready to take that hit, and [the Watch Dogs delay] was a massive hit," Polfeldt told the Examiner. "I think their shares fell 25% on the day it was announced it was being delayed. It takes so much courage to live through that day and still think that was a good decision."

"So for us in the development [side of things], that's an important message that ultimately the management will back up the goals that we have, which is the game has to be great," he added.

"Watch Dogs" was delayed in October 2013, just a few weeks before its November release date. Ubisoft faced a huge backlash from those who pre-ordered the game and were waiting to pick up the title. However, Polfeldt explained a quality title will draw in gamers, despite the outrage that follows a delay.

"That's ultimately the end goal and then it's a million times better if it's on time, but if there is a choice between time and quality, then quality will win," Polfeldt told Examiner. "If you look at Ubisoft you see a lot of people who have been in the company for over 20 years and that's not very common today in corporate landscapes."

"But I do think that one of the reasons is people believe that ultimately this company has a very positive agenda about putting out good entertainment products and we're willing to back it up, we're will to take a few hits and some larger risks to make sure quality is very high."

"Watch Dogs" will be available for the PS3, PS4, Xbox 360, Xbox One and PC on May 27.

Real Time Analytics