iPhone 5S Rumors: New Smartphone From Apple To Be Gold-Plated To Signify High-End Quality By Comparison to Low-Cost iPhone C

The big announcement of the iPhone 5S expected to be a mere three weeks away on Sept. 10, has not stopped tech insiders from churning out a few more points of interest through the rumor mill. The latest potential feature expected from the iPhone 5S is a new color feature. Changing its traditional elegant and simple black and white color options, the iPhone 5S is now expected to be available in a gold-plated option.

The notion of a gold iPhone first came up a few weeks ago when a few supposedly leaked photos of iPhone 5S components leaked on several sites across the Web. Following that, Information Week reports the next step in making this idea a full fledged rumor came from snippets of code from Apple suggesting the reality of the claim. After that, TechCrunch's M.G. Siegler claimed to have confirmed the news.

It would make sense for color to be the talk of the town when Apple unveils the new iPhone 5S. The device is likely to come alongside the announcement of the iPhone C, a low-cost smartphone from Apple that will have a plastic backing similar to the one found on the older iPhone 3 and 3S models. These backings, however, will come in more colors than just black and white. Leaked images and rumor reports say the low-end iPhone will come in yellow, red, blue and green as well. This makes sense as Apple already dipped its toes in the color options market with the iPhone nano and, more recently, the iPod Touch.

The idea from the company is to replace its older versions of the iPhone with the iPhone C to give Apple a more solidified claim to the low-end smartphone market. With the C at the low-end in a variety of colors, it makes sense that the company's flagship smartphone, the 5S, would get a small color upgrade as well. What better way to signify that one device is on the high-end smartphone spectrum than a gold plating? While this seems like a bit of a tacky option that one wouldn't expect from Apple, known for its sleek and elegant designs, a gold-plated iPhone might be appealing for some, especially in the Chinese and Indian markets where such an opulent color option would be more popular, as TechCrunch points out.

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