Oreo Launches Creme-Filled Churros: America's Dessert Game to Change?

J&J Snack Foods, the company behind America's most iconic cream-filled cookie, has decided to expand its product line, releasing a full-sized, 10-inch variant, as well as a bite-sized iteration, of its Oreo Churro line, according to TIME. The move follows a year after the food and beverage manufacturer ran its successful trial of Oreo churros.

"We were overwhelmed by the national buzz surrounding the original OREO Churros, so immediately began working on a product line extension so that the snack was available to dippers or grippers. We feel confident the portfolio now fits into any snacking occasion," the company's CEO stated.

The cookie sticks are made from real Oreo pieces filled with classic Oreo crème and topped with crumb sugar. The 10-inch variants, however, are allegedly only available at food retailers like movie theaters and sporting events, reported Mashable.

For those who are opting for at-home consumption, bite-sized churros will be made available in the frozen section of local grocery stores.

Oreo has been quite creative when it comes to expanding its product range, having launched an Oreo Churro variant late last year that had to be heated and dipped into crème cups, which gives consumers an essentially different gustatory experience from churros that are actually filled with crème.

Check out more news about America's famous cookie here.

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