A new survey revealed that Zoom's AI experiment is doing more harm than good to the company. The new study was conducted by Home Security Heroes; a research firm focusing on identity theft.
Zoom AI Experiment: Survey Shows Majority of Users Lost Their Trust
According to PC Mag's latest report, the majority of Zoom users are losing their trust because of the video telephony software giant's AI training activities.
As of writing, many tech firms are already embracing the rise of artificial intelligence, such as Meta and Google.
But, there are some companies that are just moving too fast to integrate AI into their products. Zoom is one of them, as stated by experts.
Recently, the video app company claimed that it would not train its artificial intelligence with user data. Zoom said that it will ask for consent from its consumers before doing this.
However, it was discovered that Zoom adjusted its TOS (terms of service to remove the part about user consent. Despite this discovery, the app company still reiterates that it doesn't use video, chat, screen-sharing, attachments, and other in-app content to train AI.
However, the sudden TOS change already affected Zoom's reputation as the Home Security Heroes revealed that almost all its survey respondents lost their trust.
Majority of Zoom Users Lose Trust
Via its official website, the Home Security Heroes shared its key findings. The research firm's survey covered over 1,000 U.S.-based users.
The Home Security Heroes observed their negative thoughts and reactions regarding the AI training activities of Zoom.
Here's what the latest survey revealed:
- Over 96.2% of Zoom users said they immediately uninstalled their app after knowing the TOS adjustment made by the company. They said that they are willing to switch to other competitors.
- More than 74% of respondents disagree with Zoom using their sensitive data to train the app's AI technology.
- Over 85% of participants said Zoom should ask for their consent before using their data for AI training purposes. They also see this activity as a data privacy threat.
- Around 78% of Zoom users said they are losing their trust because of Zoom's AI training issue.
- More than 70% of the survey's respondents said that the clarification statement was only made by Zoom because of the backlash against its AI training activities.