Gwen Stefani launched her own Harajuku Lovers line for Petco, Billboard reported. Pets can now channel their inner Harajuku street style and look "super kawaii," thanks to the No Doubt frontwoman and fashionista's limited edition collection.
"I have had so much fun working on the Harajuku Lovers pet accessories collection," Stefani said in a statement obtained by Entertainment Weekly. "It's playful, modern, and super kawaii. I couldn't be happier with how well it turned out."
The 30-piece Petco line launched on Nov. 8 and features tiny, dog-sized fedoras, sweaters with checkerboard and Union Jack prints and Emoji-inspired squeaky and tug toys. Prices range from $5 to $20 for clothing items and toys inspired by Stefani's own personal rocker style.
"We went back to the beginning of time when I first discovered music and was really into discovering ska music, [and] music out of England," Stefani told People about the inspiration behind her new pets line. "And that was the reason we started doing No Doubt, so you can see the British flag and the record and you can see [it in] the little hat and checkerboards and things that just represent that time period."
Stefani posted two teaser photos of dogs modeling the new line on her official Instagram. In one shot, a Chihuahua showed off the fedora, paired with a white button-down shirt collar and a houndstooth tie, while another pup sported the Emoji-print hooded doggie sweater, paired with a pink Mohawk.
See Stefani's Instagram posts below.
